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	<title>Fresh Catch - Tomato Fish Marketing Blog &#187; Branding</title>
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		<title>the &#8220;New Normal&#8221; for non-profits from Branding Bytes</title>
		<link>http://www.tomatofishmktg.com/freshcatch/the-new-normal-for-non-profits-from-branding-bytes/</link>
		<comments>http://www.tomatofishmktg.com/freshcatch/the-new-normal-for-non-profits-from-branding-bytes/#comments</comments>
		<pubDate>Wed, 02 Feb 2011 21:31:35 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Market Strategy]]></category>
		<category><![CDATA[Non Profits]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[branding nonprofits]]></category>
		<category><![CDATA[Checco Communications]]></category>
		<category><![CDATA[fundraising nonprofits]]></category>
		<category><![CDATA[Larry Checco]]></category>
		<category><![CDATA[new normal]]></category>
		<category><![CDATA[Non-profit organization]]></category>
		<category><![CDATA[Private sector]]></category>
		<category><![CDATA[technology]]></category>

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		<description><![CDATA[Interesting Q&#38;A regarding the &#8220;New Normal&#8221; for non-profits from the Winter 2011 Issue of Branding Bytes (a FREE quarterly e-newsletter courtesy of Larry Checco of Checco Communications). How dependent are we on government funding? For decades, countless nonprofits have relied largely or exclusively on local, state and federal funding, or a combination of all three, to [...]]]></description>
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		<title>Don&#8217;t Rush Your Seeds of Vision</title>
		<link>http://www.tomatofishmktg.com/freshcatch/dont-rush-your-seeds-of-vision/</link>
		<comments>http://www.tomatofishmktg.com/freshcatch/dont-rush-your-seeds-of-vision/#comments</comments>
		<pubDate>Tue, 11 May 2010 16:33:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Customer Relationship Mgmt (CRM)]]></category>
		<category><![CDATA[Market Strategy]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Business plan]]></category>
		<category><![CDATA[Consulting]]></category>
		<category><![CDATA[gestation period]]></category>
		<category><![CDATA[idea generation]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Small business]]></category>
		<category><![CDATA[soul seedz]]></category>
		<category><![CDATA[Target market]]></category>
		<category><![CDATA[target marketing]]></category>
		<category><![CDATA[Value proposition]]></category>

		<guid isPermaLink="false">http://www.tomatofishmktg.com/freshcatch/?p=127</guid>
		<description><![CDATA[From SoulSeedz.com: The shortest known gestation period is 12 days for an Opossum, and the longest is over 700 days for an Elephant. Your countless ideas, visions and dreams gestate for anything from 12 to 700 days. So, don&#8217;t rush, but be prepared to let the world know about your ideas and know what to [...]]]></description>
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		<title>Social Media &#8211; NOPE.</title>
		<link>http://www.tomatofishmktg.com/freshcatch/social-media-nope/</link>
		<comments>http://www.tomatofishmktg.com/freshcatch/social-media-nope/#comments</comments>
		<pubDate>Wed, 10 Mar 2010 13:55:44 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Market Strategy]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Internet marketing]]></category>
		<category><![CDATA[Josh Miles]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing plan]]></category>
		<category><![CDATA[Marketing strategy]]></category>
		<category><![CDATA[Miles Design]]></category>
		<category><![CDATA[Social network]]></category>

		<guid isPermaLink="false">http://www.tomatofishmktg.com/freshcatch/?p=119</guid>
		<description><![CDATA[Social media is not necessarily the right marketing tactic for your business. Having a plan is key, but don&#8217;t assume that your business automatically will be successful with social media. Don&#8217;t believe me? Take it from Josh Miles: &#8220;Should our firm be using Social Media?&#8221; Josh says, &#8220;Nope.&#8221; Read the full article here. Share on [...]]]></description>
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		<title>Innovation in a Recession</title>
		<link>http://www.tomatofishmktg.com/freshcatch/innovation-in-a-recession/</link>
		<comments>http://www.tomatofishmktg.com/freshcatch/innovation-in-a-recession/#comments</comments>
		<pubDate>Mon, 02 Nov 2009 16:00:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Market Strategy]]></category>
		<category><![CDATA[Business and Economy]]></category>
		<category><![CDATA[Entrepreneur]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[recession]]></category>

		<guid isPermaLink="false">http://www.tomatofishmktg.com/freshcatch/?p=76</guid>
		<description><![CDATA[Eric Ryan and Adam Lowry, 27-year-old entrepreneurs, have built the world&#8217;s largest eco-friendly cleaning brand, Method (sold at Target). In February 2001, they mixed their first four cleaning sprays and had the managers of 20 independent groceries itching to try them. Once they researched the market opportunity and got these stores to agree to try [...]]]></description>
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		<title>Direct Mail Lessons from Glodan</title>
		<link>http://www.tomatofishmktg.com/freshcatch/direct-mail-lessons-from-glodan/</link>
		<comments>http://www.tomatofishmktg.com/freshcatch/direct-mail-lessons-from-glodan/#comments</comments>
		<pubDate>Wed, 14 Oct 2009 17:46:19 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Market Strategy]]></category>
		<category><![CDATA[Direct Mail]]></category>
		<category><![CDATA[Glodan]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Publishing and Printing]]></category>
		<category><![CDATA[Spell checker]]></category>
		<category><![CDATA[Spelling and Grammar]]></category>

		<guid isPermaLink="false">http://www.tomatofishmktg.com/freshcatch/?p=66</guid>
		<description><![CDATA[I recently got the Glodan postcard in the mail and loved what &#8220;Dan the Paper Man&#8221; had to say&#8230; &#8220;A lawyer had successfully handled a difficult law case for a wealthy friend. Following the happy outcome of the case, the friend and client called on the lawyer, expressed his appreciation of his work and handed [...]]]></description>
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		<title>Creating successful design and customer experience.</title>
		<link>http://www.tomatofishmktg.com/freshcatch/creating-succesful-design-and-customer-experience/</link>
		<comments>http://www.tomatofishmktg.com/freshcatch/creating-succesful-design-and-customer-experience/#comments</comments>
		<pubDate>Fri, 07 Aug 2009 17:22:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Market Strategy]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.tomatofishmktg.com/freshcatch/creating-succesful-design-and-customer-experience/</guid>
		<description><![CDATA[The Harvard Business Review Management Tip comes into my inbox daily and occasionally there are tidbits I feel compelled to pass along&#8230; Yesterday, I read a post about Target&#8217;s ClearRx pharmacy system. Target was able to create a very successful customer experience with the new product design of their pill bottles which feature clear typography, [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Hard Work, Practice &amp; Consistency</title>
		<link>http://www.tomatofishmktg.com/freshcatch/hard-work-practice-consistency/</link>
		<comments>http://www.tomatofishmktg.com/freshcatch/hard-work-practice-consistency/#comments</comments>
		<pubDate>Thu, 22 Jan 2009 01:20:41 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Market Strategy]]></category>
		<category><![CDATA[TFMail eMarketing]]></category>

		<guid isPermaLink="false">http://www.tomatofishmktg.com/freshcatch/?p=13</guid>
		<description><![CDATA[Research now shows that the lack of natural talent is irrelevant to great success &#8212; in any industry. So, what&#8217;s the secret? It&#8217;s painful and demanding practice and hard work. There is no substitute for hard work. According to an article written by Geoffrey Colvin (&#8220;What It Takes To Be Great&#8221;), natural gifts or lack [...]]]></description>
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